An Innovative Gamification Platform Transforming Customer Engagement and Satisfaction

With the advent of the internet, many pre-existing notions of business-customer relationships and interactions have gone out the window. Traditional advertising channels such as TV and newspapers are facing a decline, and consumers are flocking towards the interactive, social, and rewarding entertainment options of the digital world.

One popular example of this is the “Angry Birds” mobile app, which had an average 80 million monthly active users to its name in 2017. On a similar note, mobile gamers spend an average of about 2 hours every day playing games on their handheld devices. Hence, it is imperative for businesses to welcome the digital consumer quickly by learning to speak their language.

Contest Factory’s innovative gamification platforms promise to solve this challenge. The company uses time-tested and gratifying gaming concepts like Sweepstakes, Instant Win Games, and UGC Contests to provide premium publicity to brands and makes them an inseparable part of the joyful experience of millions of consumers in the digital world. Continue Reading...